Campaign Matrix
LW Non-Adoptive EN — LEAF Wraparound, Areas 1-6
35 cells
MICROMAGNET GENERAL BIOLOGICAL FOSTER CARE COUNTY SW THERAPISTS
Content Available
PIC (3 variants: Adoptive, Non-Adoptive, ES)
3-Choice Crisis Card (3 variants: Opt-in, Database, LP)
Additional Assets Found
• 3-Choice: Landing page, TY pages, PDF content
• 3-Choice: Ad copy (3 banners, 3 reels, 1 carousel) × 2 brands
• 20-Min: Ad copy (4 banners, 3 reels, Google Ads)
Content Needed
IEP Script — Email sequences, landing page, PDF
Sensory Calm Checklist — Email sequences, landing page
Teen Reconnect Challenge — Email sequences, challenge emails
20-Minute Training — Email sequences, landing page Ad copy exists